AI regulation is no longer something that happens elsewhere. The NITDA AI Code and the NDPA are already in force in Nigeria, and the EU AI Act and GDPR are doing the same work across Europe. Institutions that start building the accountability record now are doing ordinary practice; the ones that wait will be doing it in a scramble.
eventParity · UK & Nigeria
Govern the AI your institution answers for. The record of how each decision gets made should belong to you, on infrastructure you control.
eventParity is built for the institutions that have to answer for their AI. Ministries, regulators, universities, and national programmes, in Africa and in Europe. We built it across the UK and Nigeria, under some of the toughest AI rules anywhere, so the record of what you decided stays yours. Owned, not rented from a supplier on another continent.
18 years of data governance practice
ICO-registered, SCUML-certified
EU AI Act, GDPR and NITDA AI Code covered
The mission
Every institution moving into AI needs to be able to show what it decided, by whom, and why. That record is what regulators ask for. It is what the public deserves. And it should be built, owned, and held by the institution itself. Not rented from a supplier on another continent.
The founder.
Longer conversations happen on a discovery call. The short version is below.
Data analytics and AI engineer, born in the UK and raised in Lagos, now based in the UK. For more than 18 years, the questions organisations have brought me have clustered around the same three things: data governance, data collection, and data precision. The work has been the same on every engagement. Helping the organisation build the data maturity that makes it genuinely ready for AI.
Eighteen years of that work taught me something obvious in hindsight: most analytics problems are not analytics problems. They are data problems that nobody caught early enough. Events named differently on web and app. Schemas that drifted between sprints. Compliance gaps that only surfaced during an audit. The insight was always one broken tracking event away from being wrong.
It started in 2008, as a Management Information (MI) analyst at Lloyds. By the time I reached DMG Media, I was tired of diagnosing the same class of problem by hand, so I built Sentinel: a tool that compared client-side and server-side events in real time. It cut data integrity issues by 85%. That tool became the conceptual foundation for eventParity. At IAG Loyalty, I am now doing the same work at scale, building the governance layer that makes AI-powered personalisation across British Airways and partner brands something you can actually rely on.
Most analytics problems are not analytics problems. They are data problems that nobody caught early enough.
All of this work runs, since 2019, through Metaheuristic, the company I own and principal-consult through. Metaheuristic is the parent that owns eventParity itself. We operate across the UK and Nigeria, ICO-registered in the UK and SCUML-certified in Nigeria. We advise businesses and government bodies on analytics implementation, AI readiness, and data governance strategy. eventParity is the product we built out of that practice, and that Metaheuristic continues to own and build.
The public conversation about AI on this continent is about compute, models, and applications. What gets skipped, every single time, is the record of what was decided, by whom, and on what authority. That record is the one a regulator asks for. It is the one the committee questions. It outlasts every tool and rule that comes around it. If African institutions do not build and own that record themselves, someone else will, and charge rent on it for a generation.
That is the thesis. eventParity is built for the institutions that have to answer for their AI, in Africa and in Europe. Sold through conversations, not downloads, because a platform that carries accountability for a ministry or a research council is earned with trust, not with a trial.
To help institutions stand behind their own AI decisions.
Every institution moving into AI needs to be able to show what it decided, by whom, and why. That record is what regulators ask for.
We built eventParity across the UK and Nigeria, under some of the toughest AI rules anywhere. A platform that holds up under the NITDA AI Code and the NDPA holds up under the EU AI Act and GDPR too. What we prove in Lagos and London travels to Nairobi, Pretoria, Brussels, and beyond. The same record, whichever rulebook you answer to.
eventParity is sold through conversations, not downloads, because a platform that carries accountability for a ministry or a research council is earned with trust, not with a trial. The first conversation is a 30-minute discovery call. No deck, no pitch, just your context and ours.
Four principles that shape everything we ship.
They apply to every public sentence, every commit, and every customer conversation. We notice when we drift from them, and we correct.
Specifics, not slogans
Every claim we make about the platform is concrete enough to check. If a procurement officer asks for the evidence, it exists. Vague promises of "compliance" do not belong on a serious buyer's desk.
Plain enough for the chair
Every public sentence has to survive being read aloud to a permanent secretary, a chief data officer, or a board chair. If a sentence needs a glossary, we rewrite it. Jargon is a failure of nerve, not a sign of sophistication.
Institutions first, not startups
We build for ministries, regulators, universities, and national programmes. The organisations that answer to citizens and carry real consequences when AI decisions go wrong. Not a growth-stage pitch deck looking to ship a demo.
Sovereignty is your choice
Where the platform runs, who holds the keys, who can see which data. These are decisions you make, not ones we impose. The deployment shape is part of the contract, not a default setting.
Where we are
Registered in the United Kingdom, with engagements across Nigeria, South Africa, Kenya, and the African Union. The platform meets the EU AI Act and GDPR as well as the NITDA AI Code, so it fits European and African institutions alike.
London, United Kingdom
Engagements across Africa
ICO-registered in the UK. SCUML-certified in Nigeria.
Ready when you are